For the first few years we offered private-label online stores for embroidered apparel but found it very difficult to "sell it".  First, folks didn't believe that we'd offer a free store without inventory requirements and second folks were terrified of integrating technology (eventhough its just a link).  So, we abandoned our online store focus to offer an online design center where folks can design and place an order for embroidery online without minimums.

During our store days we launched two major non-profit stores; one for www.OutwardBound.org and one for www.Nature.org.  The nature Conservancy store has been running ever since but Outward Bound went through a few organizational changes and took down our store for a few months.  Once we got our ducks in a row, we relaunched the Outward Bound store last friday.